Facebook Stats – Active Users vs. Likes

june@bwyse.com (June) — Fri, 13 Aug 2010 10:35:53 PST

We had an interesting question pop up this week. We were asked the difference between “Monthly Active Users” and “Total Likes” in the report tha

THINK About Your Website

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek and June Bachman) — Tue, 10 Aug 2010 08:41:32 PST

How long has it been since you took a few minutes to glance through your website from an objective point of view? It’s a good idea from time to

Everyone is a Cop in Delhi, India.

june@bwyse.com (June) — Mon, 9 Aug 2010 13:59:10 PST

The traffic police in Delhi, India launched a Facebook page to crack down on bad drivers. When a driver sees someone breaking the traffic laws,

Prepare Your Online Store for the Holidays!

wendy@bwyse.com (Teresa Mitchell, Wendy Ogryzek and June Bachman) — Tue, 13 Jul 2010 09:56:12 PST

Over the last decade, retailers have seen a steady and measurable increase in their online sales. We attribute the increase in online sales activity t

Should Your Business be on Twitter?

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 7 Jun 2010 16:04:22 PST

Social Media is a good idea for your small business for a couple of reasons. Most importantly, prospective customers are three times more likely to tr

Facebook: For Businesses!

Wendy@bwyse,com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Tue, 11 May 2010 08:07:25 PST

We are in our fifth of the six part series on Social Media Marketing. By now we’ve mastered publishing and sharing, and it is finally time to start ne

Friend Confirmations Posted to My Wall

june@bwyse.com (June Bachman) — Sat, 8 May 2010 17:57:14 PST

QUESTION: Every time I confirm a friend on Facebook, it is announced on my wall. Is there any way to turn this notification off? ANSWER:

Social Media Strategy: Sharing!

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 14 Apr 2010 20:00:07 PST

The next articles in our Social Media series are about the second step in the Publish-Share-Network strategy. Now that you’ve established your blog

Social Media Strategy: Content is Still Queen

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 8 Feb 2010 09:11:41 PST

Social media marketing will increase your brand awareness, improve your online visibility and potentially drive more traffic back to your website. In

2010: The Year of The Video

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 11 Jan 2010 14:10:30 PST

We’ve decided to spend the next six months sharing social media networking ideas and strategies that you can incorporate into your marketing plans. In

Confused by Your Facebook Feeds?

june@bwyse.com (June Bachman) — Sat, 9 Jan 2010 14:18:09 PST

When you sign into your Facebook account, in the center of the main page, you have your feeds - a list of what your friends are posting on Facebook.&n

Your Business Needs a Facebook Fan Page

june@bwyse.com (June Bachman, Teresa Mitchell, Wendy Ogryzek) — Mon, 7 Dec 2009 15:49:27 PST

As I'm sure you are already aware, Facebook is one of the largest social networking sites dedicated to connecting people. In fact, Facebook is the sec

Tick, Tock, Time to Tweet

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Tue, 10 Nov 2009 07:08:24 PST

If you haven’t yet jumped on the Social Media Networking bandwagon … now is the time! Using your Twitter and Facebook Fan page to encourage your commu

Is Your Website Ready to Generate Leads?

june@bwyse.com (June Bachman) — Sat, 24 Oct 2009 10:51:32 PST

Your website can be an extremely powerful tool in support of your lead generation efforts. One website objective is to persuade your visitors to conta

Facebook Stats for Your Business

june@bwyse.com (June Bachman) — Sat, 24 Oct 2009 10:10:54 PST

A recent study about Facebook usage will help businesses figure out the best day of the week to post to their Facebook Fan pages.

The Power of Blogs for Online Stores

june@bwyse.com (June Bachman) — Sat, 24 Oct 2009 09:37:01 PST

If you have an online store, don’t estimate the power of working a blog. A blog is a great way to communicate on a regular basis with your customer ba

Haunts, Masks, and Cobwebs

Wendy@bwyse.com (Wendy Ogryzek, June Bachman, and Teresa Mitchell) — Mon, 12 Oct 2009 20:00:36 PST

Is your website scarring your customers? Here is our short list of ghoulishness that scares customers! Haunts Hauntingly Phone Numberless Pages:

Build More Links

june@bwyse.com (June Bachman) — Sat, 10 Oct 2009 10:45:55 PST

One of the best ways to increase your website’s ranking on search engines is by having more inbound links to your website. An inbound link is wh

Low Tech Ways to Expand Your Email List

june@bwyse.com (June Bachman) — Sun, 4 Oct 2009 11:44:38 PST

Email blasts are a fantastic way to stay in touch with your prospect and customer base. Growing your list is a fabulous way to be able to send u

Kinder-logic, Images, and Optimizing

Wendy@bwyse.com (Teresa Mitchell, Wendy Ogryzek, and June Bachman) — Tue, 15 Sep 2009 07:16:05 PST

One kindergarten lesson applies to marketing our blogs and encouraging readership: books worth reading always have pretty pictures or illustrations in

Reputation Management is a 24-7 Job

june@bwyse.com (June Bachman) — Mon, 14 Sep 2009 10:17:12 PST

As social media continues to gain traction, your business hours will continue to expand. It’s great when you receive good comments, however, you

Finding the RIGHT keyword phrases

june@bwyse.com (June Bachman) — Mon, 14 Sep 2009 09:43:35 PST

Wendy and I are constantly reminding our clients that one of the most important parts of their website is the content they write. Search engines

How to Build a Relationship with Your Online Store Customers

wendy@bwyse.com (Wendy Ogryzek) — Fri, 4 Sep 2009 15:01:34 PST

This series of emails illustrates how lasting relationships are built with your online store customers; one at a time by grabbing every opportunity to

Be Ruthless and Unassuming

wendy@bwyse.com (Teresa Mitchell, Wendy Ogryzek and June Bachman) — Tue, 11 Aug 2009 09:08:39 PST

Sometimes you need a big hammer to get your point across. Well, consider this article our big hammer! The following are the essentials to optimizing a

Email Marketing

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Tue, 14 Jul 2009 10:32:39 PST

One of the best ways to drive sales to your website is by marketing to your email database of contacts. The best way to communicate with your contacts

16 of 16 Marketing Tips

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:48:32 PST

Use special offers to motivate your visitors to subscribe to your blog, return to your site next week or buy from your online store, instead of your b

15 of 16 Marketing Tips

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:46:14 PST

Use media files, audio or video, to share information with your website visitors. Teach your site visitors something! Add interesting content to your

14 of 16 Marketing Tips

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:44:27 PST

Use your blog or e-Newsletter to create an opportunity to have a conversation with your visitors. Get your visitors talking to other visitors. Jump in

13 of 16 Marketing Tips

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:42:03 PST

Write a strong subject line for your email, as close to 35 characters as you can. It could increase your open rate by as much as 3%! Figure out which

12 of 16 Marketing Tips

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:39:42 PST

It’s time to start saving all of those email addresses . . . who better to market to than those clients who have already asked you a question or purch

11 of 16 Marketing Tips

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:38:00 PST

A really great newsletter informs and amuses while it passively sells. Format a newsletter, write an informational article, passively promote yo

10 of 16 Marketing Tips

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:31:56 PST

A great press release is a condensed article, written in journalistic style. It’s a perfect tool to drive traffic to your website that can be used to

9 of 16 Marketing Tips

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:29:01 PST

Commit to writing a weekly blog post! It adds fresh content to your website on a regular basis, informs your clients, and brands you as the knowledgea

8 of 16 Marketing Tips

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:27:46 PST

You are the expert in your field, right? Great, now start writing about all that knowledge in your head to increase your website’s visibility, to incr

7 of 16 Marketing Tips

Wendy Ogryzek (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:26:29 PST

Are you creating a buzz about you, your business, your products or service If you want to generate a buzz, look to social networking to be networking.

6 of 16 Marketing Tips

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Wed, 24 Jun 2009 17:24:52 PST

Link Popularity An important search engine variable deserving of your attention! Be selective when choosing a linking partner, one that has a high ra

S'More Fire Starter

Wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Tue, 9 Jun 2009 07:59:03 PST

Search engines and the internet gave us instantaneous access to a world of information. Cell phones have replaced phone booths. And, local search is

Honey Bees are Busy Buzzing, Are YOU?

info@bwyse.com (Teresa Mitchell, Wendy Ogryzek and June Bachman) — Mon, 11 May 2009 08:50:16 PST

It’s S P R I N G!! Flowers are blooming, birds are tweeting, and bees are buzzing. The question at hand is … ARE YOU? Short and swee

5 of 15 Marketing Tips

Wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 13 Apr 2009 11:34:07 PST

Search engines are increasingly striving for delivering search results that web surfers want, not necessarily what they asked for. How can you help th

4 of 16 Marketing Tips

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 13 Apr 2009 11:32:50 PST

Is your domain on your license plate frame, embroidered on your favorite jacket and on the local Chamber of Commerce website? There is a lot that goes

3 of 16 Marketing Tips

wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Mon, 13 Apr 2009 11:30:29 PST

Why go to the library when you have the world at your fingertips at home? While it is true that the dollar amount of online transactions has increased

2 of 16 Marketing Tips

wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Mon, 13 Apr 2009 11:26:54 PST

Brief as it is, this tip is a powerful trust-building tool that you can leverage into your

Phishing, Spear Phishing and Whaling . . . Don't Be Easily Fooled

Wendy@bwyse.com (Teresa Mitchell, June Bachman and Wendy Ogryzek) — Mon, 13 Apr 2009 11:16:26 PST

There are a number of different types of strategies spammers use in their attempt to steal your personal and private information using email. The best

Series Introduction

Wendy@bwyse.com (Wendy Ogryzek, Teresa Mitchell and June Bachman) — Thu, 26 Mar 2009 12:16:12 PST

Introduction to 16 Do-it-yourself Website Marketing Tips Series Here it is, straight up! Doing business in a down economy is NO time to retreat from

1 of 16 MarketingTips

wendy@bwyse.com (Wendy Ogryzek, Teresa Mitchell and June Bachman) — Thu, 26 Mar 2009 12:00:16 PST

Introduction to 16 Do-it-yourself Website Marketing Tips Series Here it is, straight up! Doing business in a down economy is NO time to retreat from

Green Business

Wendy@bWyse.com (Teresa Mitchell, June Bachman and Wendy Ogryzek) — Mon, 9 Mar 2009 13:03:02 PST

St. Patrick's Day inspired us to think of a few ways the color green shows up in business.

Tips for Building a Prospect Database

Wendy@bWyse.com (Wendy Ogryzek) — Fri, 13 Feb 2009 13:07:20 PST

This information is targeted at those of you who are in the beginning stages of building a prospect database for your e-marketing campaigns. These tip

Love Your Data? Protect Your Data

Wendy@bWyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 9 Feb 2009 18:30:42 PST

If you love your data you should protect your data. From what you ask? If we slice the lost-data-pie-chart, hard drive failure gets the biggest piece

Suggested New Year Resolutions for Your Website

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 12 Jan 2009 11:57:34 PST

Happy New Year! It’s that time of year again, when we all take a little time to think about our resolutions and goals for the upcoming year. We at bWy

While the Cougars Ate Dessert

wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Tue, 9 Dec 2008 21:31:46 PST

Anyone catch the Apple Cup? Anyone catch the social media backlash at Motrin while the Cougars sent the Dawgs to their den without apple pie for

Customize Your Google Search Results

wendy@bwyse.com (Wendy Ogryzek) — Mon, 24 Nov 2008 12:28:22 PST

Google has added a new search feature - SearchWiki If you search Google (while being signed in) you may have noticed there are two new icons that sho

Domain Names ... Things to Keep in Mind

wendy@bwyse.com (Wendy Ogryzek) — Mon, 10 Nov 2008 16:11:13 PST

There is a lot we could chat about domain names, but I would like to talk about what I think the three most important things are, when considering a

3Rs: Revisit, Remove, Refresh

wendy@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Sun, 9 Nov 2008 17:33:23 PST

A diminished bowl of leftover Halloween candy, Tom Turkey lurking in the distance and Christmas trees sprouting in the aisles of the mall define this

Tell the World About Your Blog

wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Sun, 12 Oct 2008 17:37:34 PST

Let’s recap. In part 1 of this article we shared with you that a business blog creates an opportunity for two-way communication with your clients and

CLAIM Your Business - Before Someone Else Beats You to It

wendy@bwyse.com (Wendy Ogryzek) — Sun, 12 Oct 2008 17:16:31 PST

Have You Claimed Your Business in Google Maps Yet?Do It Before Someone Else Beats You to It! Your listing is a free service in Google Maps. I'm

Are you Lucky?

wendy@bwyse.com (Wendy Ogryzek) — Sat, 11 Oct 2008 13:27:32 PST

Are You Lucky? The Loser’s Guide to Getting Lucky! I love this and it is so true!Professor Wiseman is an English psychologist who has specializ

Blow Away the Fog and Get Clear -- Why Your Business Needs a Blog

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman) — Fri, 5 Sep 2008 12:59:06 PST

You’ve heard about them … you’ve seen them … heck – you’ve probably even read a few! But you still may feel as though you are in the fog when it

Meta Tags: Data About Data

wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Tue, 12 Aug 2008 06:42:30 PST

Meta tags are simply words that effectively and succinctly describe what a page of your website is all about. Meta tags are the words that the s

Swatch and Learn

wendy@bwyse.com (Wendy Ogryzek, June Bachman and Teresa Mitchell) — Mon, 7 Jul 2008 21:58:10 PST

bWyse wants to talk about color and your website . Color styles change in web design the same as they do in the towel department at Macy’s -- th

What Peter Drucker Might Say about Your Website

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman) — Tue, 10 Jun 2008 05:44:31 PST

Buried on page thirty-seven of The Practice of Management Peter Drucker asserted: “There is only one valid definition of a business purpose: to cre

Website Stats: What the Numbers Can Teach You

june@bwyse.com (June Bachman, Wendy Ogryzek and Teresa Mitchell) — Mon, 12 May 2008 12:03:29 PST

bWyse believes that if you are not receiving website statistics, then you are not getting the most out of your website hosting. One way we diffe

The Bizness of Biznik

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman) — Mon, 7 Apr 2008 20:11:51 PST

Social networking, it’s the hottest commodity on the internet, and we found a site that we think you should join. Think My Space, Facebook, Link

Shameless-self-promotion?

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman) — Mon, 10 Mar 2008 14:49:07 PST

Shameless-self-promotion? Nah, just tellin’ it how it is for some small business owners. Invited to participate on an “expert” panel on S

Add Testimonials to Your Website

june@bwyse.com (June Bachman) — Mon, 11 Feb 2008 10:07:35 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Something about Nothing

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman) — Mon, 11 Feb 2008 09:31:36 PST

At bWyse we get our inspiration from wherever we can. This month we were inspired by a scholarly paper titled “How Nothing Became Something: Whitespac

Keywords is What it’s all About

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman ) — Tue, 20 Nov 2007 06:13:01 PST

Do you want your website to be listed on the first page of a Google search? “Yes,” read on. Set Online Marketing Goals This article’s goals are f

What You Should Know About Feeding Spiders

june@bwyse.com (Teresa Mitchell, Wendy Ogryzek, June Bachman) — Mon, 22 Oct 2007 17:29:10 PST

We, at bWyse, understand that technology, and other “ologies,” can be frightening, even spooky. Optimizing your website can be really scary. “Why?” yo

Establish Cross Linking With Power Partners

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:26:02 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Publish A Newsletter

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:24:54 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Write A Website Blog

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:24:00 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Submit Your Website to Industry Portals

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:23:23 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Write Articles for Other Websites

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:22:34 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Add Your URL to Your Email Signature Block

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:21:23 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Make Sure Your Email Address & Your Domain Name Match

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:20:17 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Place Your URL on ALL Printed Materials

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:18:44 PST

There are many opportunities to work with different companies that can assist with marketing your website. However, you don’t need to start ther

Online Video Success

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:16:05 PST

Until recently, the most advanced communication technology used offline was still too far ahead of the Internet infrastructure to cross over to wide s

Make Internet Marketing Work

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:14:17 PST

The major search engines, Google, Yahoo! and MSN have become an integral part of most large company's business plans. Fortune 500 companies set aside

Content is King

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:13:27 PST

Ok so you've built your website .... but now you find yourself wondering where are all the visitors? Why is it that you can't find your website when y

Top Search Engines - Top Search Terms

june@bwyse.com (June Bachman) — Mon, 22 Oct 2007 17:06:31 PST

Did You Know? According to Nielsen/Netratings, the Top Search Engines are: Google Search (53.6% of searches) Yahoo! Search (19.9% of searches)

IM Slang - Can You Read What Your Kids Type?

june@bwyse.com (June Bachman) — Sun, 21 Oct 2007 00:30:55 PST

Instant Messaging (IM) is rapidly exceeding email as a primary mean of communication - espcially among the young. Teenagers and kids use it all the ti

bWyse Blog

Facebook Stats – Active Users vs. Likes

THINK About Your Website

Everyone is a Cop in Delhi, India.

Prepare Your Online Store for the Holidays!

Should Your Business be on Twitter?

Facebook: For Businesses!

Friend Confirmations Posted to My Wall

Social Media Strategy: Sharing!

Social Media Strategy: Content is Still Queen

2010: The Year of The Video

Confused by Your Facebook Feeds?

Your Business Needs a Facebook Fan Page

Tick, Tock, Time to Tweet

Is Your Website Ready to Generate Leads?

Facebook Stats for Your Business

The Power of Blogs for Online Stores

Haunts, Masks, and Cobwebs

Build More Links

Low Tech Ways to Expand Your Email List

Kinder-logic, Images, and Optimizing

Reputation Management is a 24-7 Job

Finding the RIGHT keyword phrases

How to Build a Relationship with Your Online Store Customers

Be Ruthless and Unassuming

Email Marketing

16 of 16 Marketing Tips

15 of 16 Marketing Tips

14 of 16 Marketing Tips

13 of 16 Marketing Tips

12 of 16 Marketing Tips

11 of 16 Marketing Tips

10 of 16 Marketing Tips

9 of 16 Marketing Tips

8 of 16 Marketing Tips

7 of 16 Marketing Tips

6 of 16 Marketing Tips

S'More Fire Starter

Honey Bees are Busy Buzzing, Are YOU?

5 of 15 Marketing Tips

4 of 16 Marketing Tips

3 of 16 Marketing Tips

2 of 16 Marketing Tips

Phishing, Spear Phishing and Whaling . . . Don't Be Easily Fooled

Series Introduction

1 of 16 MarketingTips

Green Business

Tips for Building a Prospect Database

Love Your Data? Protect Your Data

Suggested New Year Resolutions for Your Website

While the Cougars Ate Dessert

Customize Your Google Search Results

Domain Names ... Things to Keep in Mind

3Rs: Revisit, Remove, Refresh

Tell the World About Your Blog

CLAIM Your Business - Before Someone Else Beats You to It

Are you Lucky?

Blow Away the Fog and Get Clear -- Why Your Business Needs a Blog

Meta Tags: Data About Data

Swatch and Learn

What Peter Drucker Might Say about Your Website

Website Stats: What the Numbers Can Teach You

The Bizness of Biznik

Shameless-self-promotion?

Add Testimonials to Your Website

Something about Nothing

Keywords is What it’s all About

What You Should Know About Feeding Spiders

Establish Cross Linking With Power Partners

Publish A Newsletter

Write A Website Blog

Submit Your Website to Industry Portals

Write Articles for Other Websites

Add Your URL to Your Email Signature Block

Make Sure Your Email Address & Your Domain Name Match

Place Your URL on ALL Printed Materials

Online Video Success

Make Internet Marketing Work

Content is King

Top Search Engines - Top Search Terms